The ability to sell is essential for any successful business in order to get the word out and get people in. In his presentation, Shahriar Nejatbakhsh explained to us how to become great at sales by finding the right mindset and bringing authenticity to the sales conversation.
When it comes to marketing translation and transcreation, it is standard practice to have a copywriter and a copy-editor working on the content in isolation, with little or no contact with each other. In this presentation, Marco and Nicola share a method they developed that allows these two professionals to work together, building on each other’s ideas to achieve better results.
Time management really is an art, and making the most out of the 24 hours we are given every day is not a walk in the park. During this open discussion, we shared apps, tools, principles and techniques which help us stay on top of our tasks.
As a language professional, it’s worth thinking about your skillset as a “business asset” that can be used in different ways to build your business. This presentation and discussion is to help you think about: how you currently market yourself and what other related services you can provide to existing and new potential clients and markets.
On Friday 29th January, we addressed a theme that usually comes up in some shape or form during the course of our monthly meetings: money and finance in language related professions. The number tickets that have been reserved for this event was record-breaking, and this proved the importance and the need to tackle this challenging subject.
On our last event of the year on Friday 18th December, we asked participants to bring some nuggets of wisdom, anything they felt encapsulates what 2020 has meant to them. The goal: ending the old year and starting the new year in a positive way, appreciating the hidden wisdom that so often lies behind the challenges we all face.
On Friday 27th November we talked about how challenging it is to find new clients, to market ourselves and sell our services without coming across as pushy, and to find the kind of clients we enjoy working with. With the help of 5 experienced speakers we explored ideas and strategies that could helps us all to market ourselves more effectively.
On Thursday 29th October, we had the pleasure to welcome James Bowden from the Royal National Institute of Blind People as our speaker. James introduced us to the magical world of Braille, the 'language' of dots.
On Thursday 24th September we had a lively open discussion on career change within the language industry. All the participants actively shared their personal insights regarding the more common issues many language professionals face nowadays. Questioning the professional path or searching for new ways for improvement of the current carrier were the hot topics of this month event.
Our August event was quite special as we celebrated our 2 year anniversary with presentations powered by PechaKucha.